On the surface, it seems logical that impeccably taken-care-of shoes signify that someone is neat and also has the time – and money – to make sure their footwear is cleaned and repaired. It’s so ingrained in sneaker culture that a 2012 study in the Journal of Research and Personality noted that shoes are a “thin slice” of perceptions of a person and can be an indicator of a wearer’s wealth and social status. For most sneakerheads, nothing beats the feeling of breaking out a box fresh pair of kicks and many will do whatever it takes to avoid getting the scuffs, creases and discolouring that comes with day to day wear. Sneakers on the other hand, are typically treated with the utmost care. It’s no wonder that fanatics go months on end without washing their jeans just to get the perfect fades and patinas that are only achieved through dedicated wear and care. Unlike any other fabric, it only gets better with age, enhancing with every blemish, rip and repair. And the more you wear them, the more character you’re rewarded with. Rigid jeans, when broken in from raw, repay you with a perfect fit that moulds to your body. This clever strategy to get consumers to personalise their own pairs in a unique way spoke perfectly to the reasons why people love denim so much in the first place. Or skip the distressing and rock it straight out of the box,” wrote Nike’s product description. What made the denim-clad Air Jordan 4 such a success was the strategy to put personal expression at its core. The 2018 collaboration which saw the silhouette reworked in indigo, all-white and triple black denim was a huge success, and most definitely a lot more tasteful than the original 2008 ‘23/501’ pack featuring the Air Jordan 1 Mid with elephant printed denim panels (and matching jeans). But it was Levi’s immortalisation of the Jordan 4 that was perhaps the most triumphant. The original San Fran jeans brand transformed New Balance’s 990v3 in “Mallard Blue” in 2021 and later last year they reworked New Balance’s highly sought after 327 model with a stunning two tone denim to show the duality of its asymmetrical design. While many of these major sneaker brands have made brave attempts at manipulating denim onto their icons, none have been as perfectly executed as those with Levi’s. Nike have denimfied everything from their Air Jordan 1’s to Air Max 90’s and Dunks, while Adidas have reimagined classics like the Italia SPZL with clever fabric play on the contrast colour effects of denim’s warp and weft. That niche obsession has been strangely perforating into popular culture as of late with a growing number of sneaker brands experimenting with denim updates of iconic sneaker silhouettes. Whether it’s a genuine love for denim or the “so bad it’s good” appeal, denim sneakers have continued to be an obscure object of desire in the footwear world. But despite this there has always been an underlying fetish among sneaker heads for J’eakers. Weird design concepts, ugly finishes and bad fabric choices haven’t helped. If the truth be told, denim sneakers haven’t had the best reputation compared to their leather and canvas counterparts. Since then, denim footwear has evolved in all shapes and sizes, from dubious denim boots, to hand dyed Chuck Taylor’s, Selvedge Nike Air Force 1’s to the more bizarre editions like Jeremy Scott denim ‘Wings’ sneaker which ascended the denim sneaker throne in all its Canadian cloth glory. But if your sneakers are jeans, then the jeans can’t bleed right? The concept of denim sneakers has been around for decades with original jeans pioneer Levi’s having designed some of the first examples in the 1970s with its Levi’s® for Feet collection. Whether you like your jeans rigid and raw in a classic straight fit or baggy with a pre-faded stonewash finish, denim always delivers optimal pairing for sneakers.Īnyone who’s into their raw denim will know the pain that inevitably comes with breaking in a new pair of rigid jeans with some fresh white kicks. After all there are countless silhouettes to choose from not to mention the long list of finishes available too. But deciding what sneakers to wear with jeans can be a tricky task for anyone. Be sure to measure to the longest point of the toes.There’s no denying the ever-enduring allure of denim. With a soft measuring tape or ruler, measure the heel-to-toe length.ģ.
Stand up straight on a hard surface with your heel against the wall.Ģ. Distribute weight evenly before measuring.ġ. Wear the type of socks you’ll wear with your shoes and measure feet in the afternoon (feet typically swell during the day). Find your correct size in the charts below.
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